The era of human-only shopping is evolving. As consumers increasingly delegate their purchasing decisions to AI, are your products ready to be discovered, evaluated, and bought by an artificial intelligence? Join our upcoming workshop to future-proof your digital storefront. We will dive deep into understanding the new agentic commerce protocols (UCP and ACP) and evaluate their direct relevance to your bottom line. You will discover how consumer behavior shifts when guided by AI agents, and learn exactly how to optimize your brand to capture this new autonomous demand. We will also unpack the next-gen product attributes recently introduced by Google and OpenAI, teaching you how to optimize your catalog to speak their language. Finally, you won't want to miss our exclusive sneak peek at the highly anticipated ChatGPT Merchant Center and OpenAI Ads.