Exclusive Interview with Duncan Rutherford

06/05/2026


Duncan Rutherford, Head of Technology and Gaming at EE, sat down with us to share the key trends and challenges currently shaping the retail industry ahead of his upcoming session at eTail UK.

On Day 1 of eTail UK (16 June), Duncan will be looking at How can you connect eCommerce, retail media, marketplace and store performance to prove real commercial impact?

Want to hear Duncan's insights in person? Register for eTail UK today!